HAMDI AL KHASAWNEH, Mohammad; OMEISH, Fandi; AWAD, Abdelrehim; KHATAAN, Abdullah; SHAHEEN, Ahmad; MUSTAFA ALNAIMI, Husam. An Examination of the Effectiveness of Instagram Stories in Driving Consumer Engagement with Brand Content: A Quantitative Study. International Journal of Interactive Mobile Technologies (iJIM), [S. l.], v. 20, n. 08, p. pp. 133–148, 2026. DOI: 10.3991/ijim.v20i08.61077. Disponível em: https://online-journals.org/index.php/i-jim/article/view/61077. Acesso em: 24 apr. 2026.