ISMAIL, Mohammad; RAZAK, Razli Che; YAAKOB, Mohd Rafi; ZAKARIA, Mohd Nazri; HANUM, Nadia; LUQMAN, Azyanee. Predictive Modelling of Mobile Marketing Usage among Generation Y: A Preliminary Survey. International Journal of Interactive Mobile Technologies (iJIM), [S. l.], v. 10, n. 2, p. pp. 49–57, 2016. DOI: 10.3991/ijim.v10i2.5545. Disponível em: https://online-journals.org/index.php/i-jim/article/view/5545. Acesso em: 28 apr. 2024.