Adoption and Perceived Usefulness of Social Media by Pre-service Teachers in Nigeria

Authors

  • Ugorji Iheanachor Ogbonnaya University of Pretoria

DOI:

https://doi.org/10.3991/ijim.v13i06.10299

Keywords:

Pre-service teachers, Social Cognitive Theory, Social media, Technology Acceptance Model, Theory of Planned Behaviour

Abstract


Social media networks are fundamentally changing the way we socialize, communicate, and perhaps the way students learn. This paper explored the patterns of pre-service teachers’ adoption and their perceived usefulness of social media. The participants were 388 pre-service teachers from one tertiary institution in Nigeria. The social constructivist theory, the Theory of Planned Behaviour and the Technology Acceptance Model were used to underpin the study. The result revealed that Facebook and WhatsApp were the most common social media applications used by the participants and they use the media chiefly for socialising. With respect to the time they spent on social media daily, 310 (80%) spent at least one hour on social media on average daily while 196 (50%) spent over two hours on average every day. The relationships between social media subscriptions, and perceived usefulness of social media for socialising and for communication, were found to be positive and statistically significant. Similarly, the relationships between the time spent on social media and perceived usefulness of social media for socialising and also for study were found to be positive and statistically significant. The results suggest that the pre-service teachers are adopters of social media and perceive the media useful not only for social activities but also for academic purposes. However, they have not really adopted the social media for academic purposes. The research findings make a compelling case for the incorporation of social media into the teaching and learning context.

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Published

2019-06-20

How to Cite

Ogbonnaya, U. I. (2019). Adoption and Perceived Usefulness of Social Media by Pre-service Teachers in Nigeria. International Journal of Interactive Mobile Technologies (iJIM), 13(06), pp. 52–67. https://doi.org/10.3991/ijim.v13i06.10299

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Section

Papers