Bloody Good! The Impact of eLearning on Medical and Nursing Practice


  • David Peterson BloodSafe eLearning Australia
  • Tracey Clark BloodSafe eLearning Australia
  • Richard Sprod BloodSafe eLearning Australia
  • Trudi Verrall BloodSafe eLearning Australia
  • Louise English BloodSafe eLearning Australia
  • Amanda Thomson BloodSafe eLearning Australia



transfusion medicine, blood transfusion, elearning, evaluation


Blood transfusion is a commonly-performed medical procedure that improves and saves the lives of patients. However, this procedure also has significant risks, is sometimes used inappropriately and has substantial costs associated with the collection, testing, processing and distribution of blood and blood products.

BloodSafe eLearning Australia (BEA) ( is an education program for Australian doctors, nurses and midwives, designed to improve the safety and quality of clinical transfusion practice. Courses are interactive and include case studies, videos, and best-practice tips. Successful completion of a multiple-choice assessment provides learners with a certificate of completion. To date there are more than 400,000 registered learners, from more than 1500 organisations, who have completed more than 765,000 courses.

Stakeholder feedback shows that the program: provides credible, consistent education across Australia; is cost effective; reduces duplication; is ‘best-practice’ elearning that is readily accessible; allows institutions to focus on practical aspects of transfusion education; results in change to clinical practice; and supports the broader implementation of a blood management strategy in Australia.

User evaluation shows that the courses have a positive impact, with 89% of respondents stating they had gained additional knowledge of transfusion practice, processes and/or policy and more than 87% reporting they will make, or have made, changes to their work practices which will improve patient safety and outcomes.

The BloodSafe eLearning Australia program provides education to a large number of health professionals across Australia. Evaluation demonstrates that these courses provide users with a consistent and reliable knowledge base that translates into changes to practice and improved patient outcomes.

Author Biographies

David Peterson, BloodSafe eLearning Australia

David Peterson is a transfusion medicine scientist and educator. He is currently the manager of the BloodSafe eLearning Australia program.

Tracey Clark, BloodSafe eLearning Australia

Ttracey Clark is the Quality Assurance Project Officer for BloodSafe eLearning Australia

Richard Sprod, BloodSafe eLearning Australia

Dr Richard Sprod is an evaluation consultant for BloodSafe eLearning Australia.

Trudi Verrall, BloodSafe eLearning Australia

Trudi Verrall is a transfusion nurse and is the Clinical Education Lead for BloodSafe eLearning Australia.

Louise English, BloodSafe eLearning Australia

Louise English is a transfusion nurse and is a Clinical Education Project Officer for BloodSafe eLearning Australia.

Amanda Thomson, BloodSafe eLearning Australia

Dr Amanda Thomson is a haematologist and transfusion medicine consultant for BloodSafe eLearning Australia.




How to Cite

Peterson, D., Clark, T., Sprod, R., Verrall, T., English, L., & Thomson, A. (2017). Bloody Good! The Impact of eLearning on Medical and Nursing Practice. International Journal of Advanced Corporate Learning (iJAC), 10(2), pp. 75–87.



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