The Competitiveness of Master of Education Graduates: Porter’s Diamond Analysis

Abstract

The competitiveness of university graduates is largely determined by its capacity to create and maintain competitive advantage. Based on the Porters' Diamond model, this study measures the competitive advantage of universities in Indonesia, especially the master's level of education. This model has almost never been in educational institutions, except for economic / business sectors. The data were collected through a survey and interpreted by the Porters' Diamond Compatibility Analysis. The competitiveness of master of education graduates in Indonesia is already in good level but is still considered low in the Southeast Asian level. Four factors of Porters' Diamond competitiveness have low supporting capacity so that it leads to the less competitiveness of the graduates. Strengthening the supporting capacity of demand conditions, educational relevance, and educational strategies are then becoming top priorities, including strengthening specific skills and developing sector-based competency.