Understanding the Generation Z Behavior on D-Learning: A Unified Theory of Acceptance and Use of Technology (UTAUT) Approach

Abstract

The present research explores how the young people maximize their potential in learning based on their generation. The Generation Z is considered as the generation that is still in high school and college education, which made this generation dominated by internet of things. This research is needed to be conducted to minimize the gap between Generation X and Y as the teacher or content providers and Generation Z as the students. A measurement of Generation Z in accepting the technology on learning is conducted by using a behavioral model, namely a unified theory of acceptance and use of technology (UTAUT). A confirmatory factor analysis with structural equation model was conducted, and sampling of Generation Z respondents was performed. The total of 150 respondents’ data was analyzed. The result shows that most of the measured variables have the significant and positive correlations. Facilitation condition factor is explored to be the most dominated factor to affect the Generation Z behavior intention. Several practical implications are discussed.